Fair Traded, Shade Grown and Organic – The Fifth Pillar

It is sometime close to eight fifteen in the morning when our sales manager, Bill, unlocks the door, fires up his computer, and begins brewing the first of several pots of coffee the staff will soon consume. As the coffee machine sputters and burbles, Bill scans his...

User Behaviour and Google Site Profiles

StepForth’s methods of providing search engine optimization services for Google rankings have evolved significantly over the past year. Since the release of Google’s March 30, 2005 patent application, “Information retrieval based on historical...

Yahoo Used in SpyWare Click Fraud Scheme

Through its Overture pay per click search division, Yahoo has been found facilitating fraudulent click activity generated by known spyware makers including 180solutions, Intermix, and Direct Revenue. A study released earlier today, The Spyware – Click-Fraud...

Microsoft’s Mistakes Proving Costly

The wizards of Redmond turn thirty this year. Officially founded in 1976, Microsoft appears to have lost its edge as it enters its third full decade. At one time, not so long ago, Gates and Co. drove the machine, setting standards that everyone else conformed to....

Five Ways to Know If You Need A Pro

Some sites are built using “cutting edge advanced design techniques” that draw from several sources. Some have poorly structured databases. Some look as if they were slapped together seven years ago and have since existed as an afterthought. The one thing...