The COVID-19 pandemic is a difficult time for everyone, but businesses are the ones that are hurting the most. Stores, restaurants, and services closed down their physical businesses due to the recommendations for social isolation. While essential businesses like...
SEO: How It Can Help Your Business? SEO stands for Search Engine Optimization and is defined as the action one takes to optimize their online platform for indexing and ranking. So, why is this important? Achieving high rankings increases overall visibility. It is...
Something that frustrates me is the onslaught of SPAM SEO emails from companies and individuals phishing for one’s information. I often receive forwards from clients sending me these emails asking me to look into the claims, or suggesting that we must be missing...
Earlier this week Google has announced a few new changes to AdWords and the way that ads will be displayed in the near future. More Paid Ad Spots The first is a new paid listing which will appear in the local block, adding to the already paid regular organic listings....
Back in February it was confirmed by Google that the SERP layout would be altered to place four paid ads at the top of results and that the right hand column ads would be removed. At a press conference this morning Googles Sundar Pichai has confirmed that they will be...
Googles Webmaster Trends Analyst, Gary Illyes has noted that the next iteration of the Penguin update will launch and process as a real-time algorithm update in the foreseeable future. The Penguin update has been a periodic manual update to the algorithm that...
